China Not Strong Enough To Take Sales Crown of Luxury Goods Yet
Louis Vuitton_buyreplicaluxury.com
In hard times when people’s income is dropping, luxury goods like Louis Vuitton should lose its market, right? It is indeed the case worldwide, the sales volume drops sharply, take Louis Vuitton for example, its sales amount of jewelry has dropped by 41%, and wine and liquor by 22% while that of perfume and make-ups dropped by 11%. How about the situation in China then? In the Friendship Store in Guangzhou, the sales volume of first-line jewelry and watch brands in the first quarter of 2009 has increased by more than 15%, among which the growth of famous brand watches costing tens of thousands of CNY exceeding 90%. It seems in the time of depression, China has won a title again.
It is the constant rule that production capability decides consumption power. The NO.1 title of luxury goods sales doesn’t meet with the current productivity of China yet. And the fact that China has exceeded the most developed countries in the world to be the largest luxury goods consumption market means the consumption of luxury goods in China has divorced from the development level of its production capability, a unhealthy or pathological consumption of the whole society.
The class of large and medium enterprise owners should be the main force of luxury consumption in China. But under the current development level of our country the overall spending power of this class is insufficient to make China the Champion in global luxury consumption outpacing the most developed nations in the world.
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