Chloé X Van Cleef & Arpels Jewelry Handbag
Delux：How Luxury Lost Its Luster, the best-selling book that explores the boutique industry has mentioned that 20% of the world’s luxury goods is sold to Japan, when another 30% is sold to the Japanese on their trips, which means Japanese have consumed half of the world’s total. This proves that who’s got the money, then who’s the boss and the Japanese market always enjoys the exclusive sale of some really amazing goods. Lately, Chloé has co-launched a clover chain bag with Van Cleef & Arpels, and again, it is exclusively sold in limited quantities in Tokyo.
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Although the boutique industry believes that “the future of the world lies in China”, at the present stage, Japan is the largest luxury goods consumption country that the industry cannot neglect and international brands never hesitate to deliver their best stuff to the Japanese market, even the coveted dessert shop Laduree of Paris has opened their first Asian branch store in Ginza Mitsukoshi, Tokyo in July. What we have is envy, and only envy.
The cross-over of Chloé X VCA has made a unique combination of handbags and top jewelry. The most noteworthy item of this cross-over series is the boa leather chain bag, the chain of which has partially borrowed the idea of Van Cleef & Arpels’ Alhambra Clover series and used pearl shell in black, gray and white. The Chloé X VCA limited edition items are only available in Isetan Department Store’s Xinsu branch store till Nov.19.
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